Why do you need a professional headshot?

 

Have you heard the phrase “you can’t judge a book by its cover?” In the business world this doesn’t always hold true, your headshot is often a first impression to your clients and future employers.

Stand out from the crowd, this small investment can set you apart from others.

 

Are you considering getting a professional headshot, or updating that headshot from 1999? Why hire a professional over having your friend take it with that fancy camera they just got? A pro knows lighting, posing, and perspectives to make you look your best. More than the technical parts, a pro can help coach you to a confident and approachable smile. If your headshot looks cheap, you may not appear serious about your career. You want to look professional and your clients and future bosses expect that too.

 

Personality is important, Make sure you look like you. Don’t overdo the makeup or ask to be over photoshopped. You want the people you are doing business with to recognize you, if you look 10 years older than your headshot it may convey that you are not willing to change with the times and are stuck in the past. You want it to look like you, on your best day.

Eyes are the most important thing, perfectly in focus, alive, and with some energy. A good headshot photographer can help get the emotion out of you.

Keep it simple and classy, and follow the standard format.  Professionalism gets you noticed, going to far outside the box to be noticed can look separate.

 

How to get ready for your professional headshot…

 

Location: There are options here. You can do a studio headshot that keeps the focus on you, or you can go out into the field for an environmental portrait that tells a story, both are great options and the choice is yours!

Smile! Your smile is the most important business tool for a headshot and we will be encouraging you to laugh and smile naturally during your session. Research by Reading University has also proved that people look longer at a smiling face than one that isn’t. And we know exactly what to say to you in order to produce a natural attractive smile. It also doesn’t hurt to practice in the mirror a bit!

Clothing: Love what you are wearing, make sure it fits you well and you are comfortable in it. If you don’t feel comfortable that may come through in your headshot. A simple, solid color shirt with a little texture that fits you well and matches your eyes should do the trick. Stay away from graphics or anything you think might distract from your face, save the statement shirts for hawiian shirt Friday. And no props. (You knew that, right?)

Bring along a few different options so you can see what works best. If you need to buy a few different items you can always return what you didn’t use. Try to stay away from seasonal items as you will use these through different seasons. Textures and layers can work well, but would generally stay away from crazy patterns. Keep jewelry simple and timeless, this is one of the first things that can date your headshot quickly.

One big thing that I see people miss regularly is pressing you clothing, yes you can see those wrinkles and we can airbrush them but it looks so much better when done naturally.

Makeup: retouching can go a long way but There is no need to put on tons of makeup. You want to look like yourself on your best day, and not look like you tried too hard. Girls, be yourself, do your hair the way you would for every audition or important meeting. Guys, bring some oil sheets to take down the shine, and maybe use a lightly tinted moisturizer to take out the redness and even your skin tone. Some people spend way too much on makeup, only to have to get their headshots redone afterwards because they look fake in all the photos.

Ladies: Having your hair and make-up professionally done is a great options, they know what to do and can get you camera ready with no stress. If you prefer to do your own ad are confident about it, that is awesome too!

Men: Prepare your facial hair for your headshots by trimming, plucking and/or choosing a style for shaving facial hair in advance.  Knowing that plucking can leave red marks, and bleaching can irritate skin, be sure to do these things a couple of days before your session. If your look is more of a scruffy look, but it is important to make that choice. If you are normally clean cut, make sure you have taken care of that 5 o’clock shadow. You also have the option of coming into the studio with facial hair and shaving part way through your session so you have an additional look.

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The night before, get some good rest and drink lots of water.

Isn’t that the solution to most things in life?

 

The photographer you choose has to make you feel very comfortable, as you will hopefully be using this headshot for a couple of years and everyone will be seeing them on social media.

 

Having a professional headshot is a great addition to any resumè, linkedin profile or social media. Marketing yourself is a must in this day and age and your first impression can often be online. Make sure your headshot a great first impression.

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